Just over a decade ago, when I was researching my first book The ABC of XYZ: Understanding the Global Generations, it became apparent that a new generation was about to commence and there was no name for them. Generation Alpha began being born in 2010, the year the iPad was launched, Instagram was created, and App was the word of the year- and so from their earliest years, they have been screenagers. This great screen age in which we are all living has bigger impacts on the generation exposed to such screen saturation during their formative years.įrom shorter attention spans to the gamification of education, from increased digital literacy to impaired social formation, these times impact us all but transform those in their formative years. This newest generation are part of an unintentional global experiment where screens are placed in front of them from the youngest age as pacifiers, entertainers and educational aids. The role of parents therefore will span a longer age range- with many of these Gen Alphas likely to be still living at home into their late 20’s. They will stay in education longer, start their earning years later and so stay at home with their parents later than even their predecessors, Gen Z and Gen Y. Gen Alpha are the most materially endowed generation ever, the most technologically savvy generation ever and they will enjoy a longer life span than any previous generation of Australians. The most materially endowed generation ever
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |